Best Resources for Data Management and Analysis | Demandbase https://www.demandbase.com/resources/resource_category/data/ Discover how Account-Based Marketing drives success for your B2B marketing. Sat, 11 Jan 2025 04:41:39 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.demandbase.com/wp-content/uploads/2024/07/favicon-150x150.png Best Resources for Data Management and Analysis | Demandbase https://www.demandbase.com/resources/resource_category/data/ 32 32 Understanding AI Lead Scoring: Definition, Benefits, and How to Get Started https://www.demandbase.com/blog/ai-lead-scoring/ Sun, 05 Jan 2025 01:42:22 +0000 https://www.demandbase.com/?post_type=blog&p=39484 Discover how AI lead scoring can automate and improve your lead qualification process. Learn key benefits, implementation strategies, and compare top platforms.

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]]> The Ultimate Book Gift Guide for GTM Teams https://www.demandbase.com/blog/ultimate-book-gift-guide-for-go-to-market-teams/ Fri, 20 Dec 2024 07:23:09 +0000 https://www.demandbase.com/?post_type=blog&p=39210 Discover the must-read books for sales, marketing, and leadership professionals. Curated recommendations from top experts to inspire, educate, and elevate your GTM strategy this holiday season.

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]]> The Account Journey is Your Biggest GTM Advantage https://www.demandbase.com/blog/account-journey-gtm-advantage/ Mon, 16 Dec 2024 18:50:25 +0000 https://www.demandbase.com/?post_type=blog&p=39047 Discover how the account journey transforms B2B sales by providing a holistic, data-driven approach that captures multi-stakeholder decision-making and improves conversion rates.

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]]> Powering Enterprise Alignment: Demandbase Use Cases https://www.demandbase.com/blog/pipeline-nurture-enterprise-smarter-go-to-market-gtm/ Fri, 15 Nov 2024 08:00:58 +0000 https://www.demandbase.com/?post_type=blog&p=30018 Transform your pipeline into a unified growth engine. See how Demandbase One aligns marketing, sales and customer success for seamless customer journeys.

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]]> CXO Unfiltered Webinar https://www.demandbase.com/resources/webinar/join-cxo-unfiltered-peer-networking-session/ Wed, 30 Oct 2024 15:11:04 +0000 https://www.demandbase.com/?post_type=webinar&p=37276 Connect with CXOs in a 45-minute crowd-sourced session for fresh insights, peer networking, and actionable ideas you can implement right away.

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]]> Join other CXO’s in a 45 minute session where the topics are crowd sourced, the networking is top tier, and you leave with new ideas to implement that day.

Community & Connection

Our CXO Unfiltered sessions & Private community channel are an open space for all CRO’s, CMO’s and CEO’s to connect together and discuss crowd-sourced topics.

Here’s what you can expect:

  • Topics driven by you (so it’s valuable to you)
  • Experts from your favorite brands to share their insights
  • Non-recorded space so you can have open conversations (get unfiltered)
  • Community building- meet your peers!

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]]> Bruce Springsteen Concert Event https://www.demandbase.com/resources/event/join-bruce-springsteen-concert-scotiabank-arena/ Mon, 21 Oct 2024 16:26:37 +0000 https://www.demandbase.com/?post_type=event&p=36795 Register for a night of networking and fun with B2B marketing and sales pros at Bruce Springsteen's concert on Nov 6. Join the waitlist now!

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]]> Register now to request a seat! We’ll get back to you to confirm your ticket.

Join Demandbase on Nov 6th to watch Bruce Springsteen at Scotiabank Arena. Enjoy a night of networking and fun with fellow marketing and sales professionals.

Let’s sing our hearts out, enjoy the show and make some new connections.

 

Event Details

Date: Wednesday, Nov 6, 2024, 6:30 PM (show starts at 7:30PM)

Location: Scotiabank Arena

Tickets: Will be shared the week before the event

Why Attend?

  • Make new connections in an ideal networking environment
  • Food and Drinks on us!
  • Take a break from the endless presentations and enjoy a night out. No slide decks allowed!

Who’s Attending?

B2B Marketing, Sales and RevOps Leaders

 

Your Host for the Evening:

Image of Kelly Hopping, CMO, Demandbase
Kelly Hopping, CMO, Demandbase
LinkedIn

 

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]]> Revenue Marketing: Defined & Explained (+FAQs) https://www.demandbase.com/blog/what-is-revenue-marketing-guide/ Mon, 14 Oct 2024 22:34:54 +0000 https://www.demandbase.com/?post_type=blog&p=36404 Learn how revenue marketing aligns sales and marketing to drive measurable revenue growth. Discover key strategies, metrics, and tools for effective revenue marketing.

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]]> Buying Groups Overview https://www.demandbase.com/product-tour/buying-groups/ Mon, 14 Oct 2024 20:37:14 +0000 https://www.demandbase.com/?post_type=product_tour&p=36395 Walk through how Demandbase harnesses the power of our data to help find and engage buying groups for a modern go-to-market strategy.

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]]> CXO Unfiltered Webinar https://www.demandbase.com/resources/webinar/cxo-unfiltered-peer-networking-session/ Thu, 10 Oct 2024 17:50:50 +0000 https://www.demandbase.com/?post_type=webinar&p=36328 Connect with CXOs in a 45-minute crowd-sourced session for fresh insights, peer networking, and actionable ideas you can implement right away.

The post CXO Unfiltered Webinar appeared first on Demandbase.

]]> Community & Connection

Join other CXO’s in a 45 minute session where the topics are crowd sourced, the networking is top tier, and you leave with new ideas to implement that day.

Our CXO Unfiltered sessions & Private community channel are an open space for all CRO’s, CMO’s and CEO’s to connect together and discuss crowd-sourced topics.

Here’s what you can expect:

  • Topics driven by you (so it’s valuable to you)
  • Experts from your favorite brands to share their insights
  • Non-recorded space so you can have open conversations (get unfiltered)
  • Community building- meet your peers!

Register Now

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]]> Demandbase One™: Unifying B2B Sales & Marketing https://www.demandbase.com/blog/introducing-reimagined-demandbase-one-platform/ Tue, 01 Oct 2024 11:02:40 +0000 https://www.demandbase.com/?post_type=blog&p=36054 The post Demandbase One™: Unifying B2B Sales & Marketing appeared first on Demandbase.

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